ID Graphic World

What Is Branding? What Does It Say About You?

admin — Wed, 11 Jan 2012 19:58:35 +0000

What is branding and how did it start? Since the beginning of time, or communications at least, people have represented themselves or their ideas in certain ways. Cave paintings depicted a particular person as certain shape, height and color reacting with other certain shapes and colors. It was all about story telling and making you understand something about the person and their place amongst others. They put it on the walls because they knew the information could be preserved and communicated for some time.

Read more about what is branding in the full version of this article.

Consulting Company Website and Holiday Card

admin — Mon, 26 Dec 2011 23:18:23 +0000

Interior Designer Identity

admin — Mon, 26 Dec 2011 22:50:04 +0000

Household Employee Payroll Software Identity

admin — Mon, 26 Dec 2011 22:04:58 +0000

Real Estate Agent Website

admin — Fri, 23 Dec 2011 03:34:34 +0000

Milwaukee realtor website.

Treviso Fashion School

admin — Fri, 30 Sep 2011 03:09:26 +0000

Vertical Scroll Websites as a New Web Design Trend

admin — Thu, 29 Sep 2011 19:13:15 +0000

Vertical scroll websites have been a new web design trend lately. Instead of normal navigation where you click on a link and it takes you to a page, page scrolls to a different portion of the same page automatically. Sometimes this is simply scrolling vertically or horizontally to the next content block. The effect creates a feeling of traveling to a different portion of the page itself.

Below are few best vertical scroll websites examples we saw.

New Zealand Travel Site

Responsive web design – new approach to design

admin — Mon, 26 Sep 2011 16:07:41 +0000

In the last few years, a number of the mobile devices used for browsing the web significantly increased. It’s getting hard to keep up with endless new resolutions, from wide-screen desktop to tablet to small-screen mobile. To create a separate website for each of them can be very unrealistic and costly.

Responsive Web Design

Responsive web design recommends that instead of creating a separate version for each device you would make them a part of the same experience. So, you will create a website that will adapt to a user environment based on their platform, screen size and orientation. When the user looks from different devices the website is accommodating for that resolution and provides the user with continuity.

Main elements of a Responsive Website

Responsive design is achieved by using:

1. Flexible grid and Images
A flexible grid and Image allows the website to flow smoothly into whatever space is given.

2. CSS3 Media queries
CSS2 allows you to specify a separate stylesheet for specific media types like screen or print. After CSS3 added media queries you can have one stylesheet for wide-screen displays and a different stylesheet for mobile devices. It allows you change the layout without changing content.

A few things to keep in mind:

1. Touchscreen experience
Touchscreen devices cannot display CSS hover states. When user touches screen they click. When creating responsive design, consider cover states as an additional feature for cursor devices.

2. Screen resolutions and how they will affect layout.
Your design may need to change to provide a good experience on every device. Link sizes, copy and images should be adjusted on smaller devices.

A showcase of Responsive Web Design

Here we have a few examples of responsive Web Design:

1. Saneef

2. Expositio

3. Berkshire Salon and Day Spas

4. Andersson Wise Architects

Is Responsive Design Approach Right for Your Website?

Responsive design opened a new phase in web design. It is changing the way we think about existing design, development and strategy processes. By using it you will:

Prepare your website for the new devices and resolutions that will be available in the future. This way you won’t need a custom website version every time.
Create better user experience because responsive design is adapted to specific resolutions.
Save time and money, as it doesn’t require creating multiple versions for each device.

But the idea of the responsive design is not to be a complete replacement of the mobile sites. You need to carefully evaluate your project to see whether you should go with one or the other. If users have different goals while accessing your website you shouldn’t be using responsive design. Let’s look at an example, there is an event at the restaurant and the mobile audience is offered the ability to vote on something while they are at the event. So, voting functionality should be easily accessed from a mobile device. In the meantime desktop users may be looking for the menu for hours. In this case it may make sense to create a separate mobile version.

If you want to learn more about responsive web design read “Responsive Web Design” book by Ethan Marcotte.

Oraselul Copilariei

admin — Thu, 22 Sep 2011 14:43:36 +0000

Oraselul copilariei is a children’s center for abandoned and unfortunate children. It was built in 2004 on the territory of the former Pioneer camp. Around 280 children, from a year and a half to seventeen years old, live there now. The center provides the children with comfortable rooms, nutritious meals, medical service and a good education.

ID Graphic World helped children center to create an online presence. A website was created to help educate interested parties about the project.

4 Reasons Why You Should Establish Mobile Presence

admin — Sun, 07 Aug 2011 01:43:21 +0000

These days, mobile presence is very important for your business. Here are 4 reasons why you should have your site optimized for mobile space:

1. Growing number of mobile web users.
The number of people browsing the Internet from a mobile device continues to grow. 35% of Americans have smart phones and many of them access mobile web every day. If you won’t target that market, your competitors will take the advantage.

2. Optimized Experience.
Mobile website experience should be significantly different from regular website experience. There is a limited screen space on a mobile phone. If you have ever had to open a regular site on a smart phone you would realize the inconvenience of dealing with zooming in to read small text, side scrolling to view content that is outside of the screen or clicking on wrong links because they are too small. Mobile experience should be designed and optimized with mobile users in mind.

3. Faster load times
A lot of mobile users are still accessing the Internet with slow speeds. Having your website optimized for mobile allows visitorsto access information faster and spend longer time on your site.

4. Better Search Engine Optimization
Being indexed by mobile specific search engines like m.google.com and Yahoo! oneSearch will help improve search ranking results. Search results they show are based on the providers that have a mobile web site or information.